![]() ![]() Sponsored drivers include Dale Earnhardt Jr. Budweiser beer in a Bangkok barīudweiser has sponsored NASCAR teams such as Junior Johnson, Hendrick Motorsports, DEI, and Stewart-Haas Racing. However, starting in 2016, the focus of A-B's NASCAR sponsorship became its Busch brand. ![]() It has sponsored motorsport events such as the Daytona Speedweeks, Budweiser Shootout, Budweiser Duel, Budweiser Pole Award, Budweiser 500, Budweiser 400, Budweiser 300, Budweiser 250, Budweiser 200, and Carolina Pride / Budweiser 200. It is the "Official Beer of NHRA" and it was the "Official Beer of NASCAR" from 1998 to 2007. Anheuser-Busch has sponsored the CART championship. 8 Budweiser-sponsored car in 2007īudweiser also advertises in motorsports, from Bernie Little's Miss Budweiser hydroplane boat to sponsorship of the Budweiser King Top Fuel Dragster driven by Brandon Bernstein. īudweiser has produced a number of TV advertisements, such as the Budweiser Frogs, lizards impersonating the Budweiser frogs, a campaign built around the phrase " Whassup?", and a team of Clydesdale horses commonly known as the Budweiser Clydesdales. Budweiser pays $20 million annually for MLB licensing rights. In 2010, the Bud Light brand paid $1 billion for a six-year licensing agreement with the NFL. Bud Man served as one of the inspiration behind several characters including The Simpsons's Duffman.įrom 1987 to 1989, Bud Light ran an advertising campaign centered around canine mascot Spuds MacKenzie. In 1969 AB introduced the Superman-esque advertising character of Bud Man. Adolphus Busch adapted this slogan to "The King of Beers." This history notwithstanding, Anheuser Busch owns the trademark to these slogans in the United States. The Budweiser from Budějovice has been called "The Beer of Kings" since the 16th century. ( February 2016) ( Learn how and when to remove this template message) Unsourced material may be challenged and removed. Please help improve this article by adding citations to reliable sources in this section. ![]() This section needs additional citations for verification. In some countries, such as the United Kingdom, both the Budvar and Anheuser–Busch lagers are available under the Budweiser name, though their logos differ. In the European Union, except Ireland, Sweden, Finland and Spain, the American beer may only be marketed as Bud, as the Budweiser trademark name is owned solely by the Czech beer maker Budweiser Budvar. Louis, Missouri.Īnheuser–Busch has been involved in multiple trademark disputes with the Budweiser Budvar Brewery of České Budějovice over the trademark rights to the name "Budweiser". In 1876, Adolphus Busch and his friend Carl Conrad developed a " Bohemian-style" lager in the United States, inspired after a trip to Bohemia, and produced it in their brewery in St. Beer has been brewed in Budweis, Bohemia (now České Budějovice, Czech Republic) since it was founded in 1265. The name Budweiser is a German derivative adjective, meaning "of Budweis". Main article: Budweiser trademark dispute American Budweiser is sold in most of the European Union as "Bud" (left). The Anheuser-Busch lager is available in over 80 countries, but is marketed as "Bud" in areas where Budvar has use of the Budweiser name. Usually, either Anheuser-Busch or Budweiser Budvar is granted the exclusive use of the Budweiser name in a given market. There is an ongoing series of trademark disputes between Anheuser-Busch and the Czech company Budweiser Budvar Brewery over the use of the name. Budweiser is a filtered beer, available on draft and in bottles and cans, made with up to 30% rice in addition to hops and barley malt. Louis, Missouri, Budweiser has become a large selling beer company in the United States. ( September 2022) ( Learn how and when to remove this template message)ĥ%, U.S., Netherlands, Thailand, India, Canada, Colombiaīudweiser ( / ˈ b ʌ d w aɪ z ər/) is an American-style pale lager, a brand of Belgian company AB InBev. Please help improve it by removing promotional content and inappropriate external links, and by adding encyclopedic content written from a neutral point of view. This article contains content that is written like an advertisement.
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